Brand Magic! Glade’s new logotype is mostly scented air.

As the air care market is estimated to grow to an annual $7.2 billion by 2010, brands like Glade have revamped their appearance to present a new face to the ever-growing industry.
Glade’s “stylish new expression” includes a new, more liberated, script logotype and a cleaned up version of their old package design. The new packaging uses [...]